Toko Mas Semar

Founded in 1969, we have been in the gold jewelry business for over 30 years and have consistently maintained our gold purity standards, offering both the international standard 17K gold and our premium 10K gold. We are committed to maintaining our gold purity by never selling gold with a purity below 10K. 10K gold offers additional advantages: it is more resistant, its color does not fade, and it is more affordable than the internationally standard 17K gold—all while maintaining comparable quality and offering its own unique prestige. In 2010, Semar Group, through its Diamond Pavilion diamond showroom, presented a collection of diamonds and gemstones featuring both local and international designs. Diamond Pavilion is the official diamond brand of Semar Group, holding official diamond certificates from the international verification agency GIA. Diamond Pavilion is committed to maintaining quality, competitive pricing, and the best “buyback” system for those who love diamonds and gemstones.